Jane Helpern
Fractional Creative Director & Freelance Copywriter
- Description
- Jane Helpern is a creative director and writer specializing in wellness, parenting, and beauty. She consults with brands and agencies including Tower 28, Bobbie, Flagship, and Koto, helping shape strategy and narrative. Previously, Jane held leadership roles at Ritual and sweetgreen, and has contributed to creative work for Counter Beauty, Frida, Levi's, Into The Gloss, SKIMS, and Outdoor Voices. Her experience also includes retail launches at Sephora, Costco, and Target. Jane began her career at iconic fashion startups including Nasty Gal and American Apparel, shaping brand voices during pivotal moments of cultural growth. A maternal health advocate and trained doula, she brings a deeply human lens to her work. Her writing has appeared in i-D, Allure, Teen Vogue, and Refinery29.
Speaker on
Trend vs. Trap, When To Know If Trending Packaging Is Worth Implementing
Conference
03/05/2026
|
12:30 - 13:15